Vending - yog dab tsi? Cov khoom siv muag khoom, thev naus laus zis thiab tshuaj xyuas

2024 Tus sau: Howard Calhoun | [email protected]. Kawg hloov kho: 2023-12-17 10:28

Peb txhua tus yuav tsum tau pom ntawm txoj kev tshwj xeeb vending machine rau kas fes thiab tshuaj yej, cov chaw them nyiaj rau kev sib txuas lus hauv xov tooj, tshuab luam ntawv duab thiab ntau ntxiv. Tag nrho cov khoom siv no yog nyob rau hauv qeb ntawm "vending machines". Thiab peb yuav tham txog lawv hauv kab lus no.

Kuv xav kom nco ntsoov tam sim ntawd txog kev muag khoom tias qhov no yog lub tswv yim "general", uas tau suav nrog tag nrho cheeb tsam ntawm kev lag luam. Thiab, ntawm chav kawm, nyob rau hauv ib tsab xov xwm nws tsis yog txawm tsim nyog sim los npog qee cov ntsiab lus ntawm cheeb tsam no. Peb yuav piav qhia tsuas yog yam yooj yim tshaj plaws txhawm rau coj tus neeg siv mus txog hnub tim.

Yog li, cia peb pib nrog lub ntsiab lus ntawm "vending". Tej zaum koj yuav tau hnov nws yog dab tsi, yog tias tsis yog, nco ntsoov: lo lus los ntawm lus Askiv "vend" ("kev lag luam"). Thaum siv lub tswv yim no, nws yuav tsum tam sim ntawd paub meej tias peb tab tom tham txog kev teeb tsa tsis siv neeg rau kev lag luam. Lub sij hawm yog hais txog tag nrho kev lag luam hauv kev lag luam, raws li kev muab cov khoom lag luam rau cov pej xeem uas siv cov tshuab automated. Nyob rau hauv peb lub teb chaws, thaum piv nrog txawv teb chaws ntsuas, cheeb tsam no yog tseem xyaum undeveloped. Yog li ntawd, cov neeg ua lag luam muaj lub sijhawm tiag tiag los "tig" hauv daim teb no.

txiaj ntsig

hom kev lag luam no kom meej meej muaj nws tus kheej "plus" tseem ceeb uas tsim nyog nws pib ua. Ua ntej, tsis tas yuav muaj ntau tus neeg ua haujlwm. Txij li thaum lub tshuab muag khoom cuam tshuam ncaj qha nrog tus neeg siv khoom, tsis tas yuav ntiav cov neeg muag khoom thiab cov kws pab tswv yim - txhua yam tuaj yeem sau rau hauv cov lus qhia tshwj xeeb thiab txuas nrog cov khoom lag luam. Qhov thib ob, kev muag khoom (nws yog dab tsi - koj twb paub lawm) yog thaj chaw dav ntawm cov khoom lag luam uas koj npaj tau muab. Cia peb muab nws li no: nrog kev pab ntawm lub tshuab muag khoom, txhua tus tuaj yeem faib tsis tau tsuas yog kas fes, tab sis kuj yog khoom noj txom ncauj, khau npog, thiab lwm yam. Ntxiv rau, tau kawg, koj tuaj yeem koom nrog hauv kev muab kev pabcuam siv cov chaw sib txuas lus mobile. Txhua yam uas txwv koj hauv cheeb tsam no tsuas yog koj lub tswv yim xwb. Thib peb, raws li peb tau hais los saum toj no, lub khw muag khoom tau xyaum tsis muaj neeg nyob niaj hnub no (cov kev tshuaj xyuas ntawm cov neeg uas twb ua haujlwm ntawm no tau lees paub qhov no txog kev muag khoom), yog li tseem muaj chaw txaus rau thawj cov tswv yim thiab cov kev daws teeb meem. Tau kawg, yog tias koj txiav txim siab los nruab lwm lub davhlau ya nyob twg rau kev rov ua dua, koj yuav nkag mus rau hauv kev sib tw ua lag luam uas nws yuav tsis yooj yim rau kev sib ntaus rau tus neeg siv khoom. Nyob rau tib lub sijhawm, yog tias koj txuas koj lub tswv yim, koj tuaj yeem tuaj nrog qee yam qub thiab sim ua kom yeej koj lub niche.

Flaws

Tau kawg, qhov kev ua si xws li kev muag khoom (peb twb nkag siab tias nws yog dab tsi) muaj ntau "minuses". Ua ntej, tus nqi siab ntawm cov khoom lag luam. Txhua yam yog pom tseeb ntawm no:txhua lub cuab yeej muaj cov yam ntxwv uas tso cai rau nws ua cov haujlwm tsim nyog. Lub tshuab ua haujlwm ntau dua, nws kim dua. Thiab kom tsawg kawg sim koj tus kheej ntawm no, koj yuav tsum yuav (lossis xauj) yam tsawg kawg ib lub cuab yeej. Ntxiv rau cov nqi pib, ntxiv cov nqi khaws cia, thauj, txhim kho thiab tswj koj cov khoom siv, tsis txhob hais txog nqi xauj tsev. Yog tias txhua yam yog qhov tseeb ntawm kev thauj mus los thiab kev teeb tsa, kev pabcuam tib lub tshuab kas fes yog kev tshawb fawb tag nrho. Koj tuaj yeem pom ntau qhov kev tshuaj xyuas txog kev lag luam zoo li no, uas qhia txog cov hauv qab no: hom kev pabcuam koj muab rau koj lub vending machine ncaj qha txiav txim siab koj cov txiaj ntsig yav tom ntej. Koj puas tau muab lub cuab yeej ntxiv nrog cov khoom tshiab (lossis cov khoom xyaw) ntawm lub sijhawm tsis raug? Tus neeg siv khoom tsis tuaj yeem ua kev yuav khoom thiab tso koj tseg. Tib yam mus rau qhov xwm txheej nrog cov khoom siv qias neeg, lub zog tsis ua haujlwm uas ua rau lub tshuab tsis ua haujlwm, lees txais cov neeg yuav khoom cov nyiaj, thiab lwm yam tuaj yeem muaj dej hiav txwv ntawm qhov xwm txheej, thiab koj yuav tsum twv seb yam tsawg kawg yog qhov nyuaj tshaj plaws. ntawm lawv.

Thib ob, qhov kev poob qis ntawm kev lag luam no feem ntau yog cov paj qis thiab cov nyiaj rov qab ntev. Hais lus kwv yees, tau siv 30-40 txhiab rubles ntawm lub cuab yeej, koj yuav tsum tau tos lwm 3-4 xyoo thiaj li yuav rov qab tau lawv. Nyob rau tib lub sijhawm, nws yuav tsum tsis tu ncua refueled, tshuaj xyuas, kho (nyob ntawm seb qhov tshwj xeeb ntawm kev lag luam). Yuav kom tag nrho cov no ua kom tsawg kawg yog qee qhov kev txiav txim siab (hauv cov ntsiab lus ntawm cov txiaj ntsig), koj yuav tsum muaj tsawg kawg 15-20 lub tshuab ua haujlwm. Thiab lawv cov ntsiab lus tau ua haujlwm hnyav heev. Kev muag khoom feem ntau nyuaj dua li qhov nws yuav zoo li thaum xub thawj siab ib muag.

Thib peb, muaj kev pheej hmoo tias cov neeg siv khoom tsuas tsis txaus siab rau koj lub cuab yeej kom raug (lossis tsis xam seb yuav siv li cas (vim li cas)). Qhov no yuav tshwm sim vim tias qhov kev pabcuam yuav tshiab rau tus neeg, nws yuav tsis paub tias cov tshuab ua haujlwm li cas, thiab lwm yam.

Cov txiaj ntsig zoo

Yog tias peb tham txog thaj chaw ua lag luam xws li kev muag khoom, txoj kev npaj ua lag luam ntawm no txawv ntawm qhov peb pom hauv lwm pawg. Nws nyob ntawm ntau yam uas txiav txim siab seb tag nrho txoj haujlwm yuav muaj txiaj ntsig los yog tsis. Tus neeg ua lag luam yuav tsum tau twv lawv, twv seb txhua yam ntawm cov no thiab lwm yam yuav cuam tshuam rau nws txoj kev lag luam.

Piv txwv li, ib qho ntawm lawv yog qhov chaw ntawm lub tshuab. Peb txhua tus nkag siab tias lub tshuab yuav tsum tau teeb tsa qhov twg muaj cov neeg txaus siab tshaj plaws (cov neeg siv khoom muaj peev xwm). Txawm li cas los xij, muab ib qho taw tes rau hauv txoj kev tsis khoom hauv lub tsheb ciav hlau lossis ze ntawm lub khw loj loj tsis tas yuav muab cov txiaj ntsig xav tau. Lub luag haujlwm ntawm kev lag luam zoo li no tsis yog tsuas yog "tshaj tawm" koj qhov chaw muag khoom rau ntau tus neeg, tab sis nrhiav kom tau ntau tus neeg siv khoom ncaj ncees raws li qhov ua tau. Qhov tshwj xeeb ntawm tus kheej yog xws li tias nws tuaj yeem yog qhov chaw ua haujlwm me me, qhov twg cov neeg siv khoom niaj hnub ua haujlwm.

Kev tsim yog lwm yam. Pom zoo, koj tus kheej yuav tsis tau mus cuag ib tug sloppy, dab tuag thiab untrustworthy ntaus ntawv. Hloov chaw, peb txhua tus xav tau lub tshuab huv, muaj yeeb yuj, niaj hnub (tsis hais seb cov khoom lag luam twg nws muaj). Yog li ntawd, yog tias koj pib ua lag luam, koj yuav tsum paub: vending machines (vending tools) yuav tsum txaus nyiam rau tus neeg yuav khoom.

Tom ntej - nqi. Koj yuav tsum xam tsis tau tsuas yog tus nqi ntawm cov khoom thiab teeb tsa koj cov paj laum nyob rau hauv xws li ib txoj kev uas cov khoom yuav tsis kim heev rau tus neeg yuav khoom, tab sis kuj xav txog cov ntawv banknotes uas ib tug neeg yuav them, thiab, ntawm chav kawm, xam yuav hloov li cas. yuav tawm.

Muaj ntau yam nuances - vending machine advertising, xauj, muab kev pab rau kev lag luam, kev tiv thaiv, sau nyiaj ntsuab thiab logistics … Tag nrho cov txheej txheem no tsim teeb meem ntxiv nyob rau hauv ib txoj kev los yog lwm yam. Vending machines (vending in general) muaj ntau yam kev teeb tsa uas yuav tsum tau tswj kom thiaj li pib tau nyiaj.

Kev ua si

Tau kawg, ntxiv rau cov tshuab kas fes ib txwm muaj thiab cov khoom siv dav dav, muaj ntau lwm yam khoom siv rau kev lag luam automated. Peb tuaj yeem pib faib lawv ua ob pawg - cov uas koom nrog kev muag khoom, nrog rau cov uas muab kev pabcuam rau cov neeg siv khoom kawg.

thawj pab pawg tau muab faib ua peb qhov kev lag luam ntxiv (raws li lawv qhov tshwj xeeb) - qhov no yog muag cov khoom noj los yog dej qab zib uas npaj txhij (kas fes, dej qab zib, paj kws, thiab lwm yam); muag khoom noj txom ncauj (cov khoom hauv pob khoom - tuav, ncuav qab zib), nrog rau kev muag khoom ntawm lwm yam khoom (paj, khau npog, thiab lwm yam).

Pab pawg thib ob ntawm cov khoom muag muaj - kas fes tshuab rau kev pabcuam. Nws yog ib qho nyuaj ua kom muaj kev faib tawm ntawm no, vim tias muaj cov npe loj ntawm cov kev pabcuam,muab los ntawm terminals. Thawj qhov uas los rau hauv lub siab nyob rau hauv feem ntau yog kev ntxiv ntawm cov xov tooj ntawm tes, Internet thiab lwm yam. Tsis tas li ntawd, dhau ntawm lub davhlau ya nyob twg, koj tuaj yeem khaws cov pob khoom (postomats), them rau qhov chaw nres tsheb, nqa ib kab, thiab lwm yam.

Tam sim no cia peb piav luv luv txog cov yam ntxwv uas txhua pawg muaj.

Terminals

Tej zaum qhov kev lag luam loj tshaj plaws hauv cheeb tsam no vim nws cov txiaj ntsig tau. Yog hais tias tus nqi davhlau ya nyob twg nyob rau theem ntawm 50-60 txhiab rubles, nws muaj peev xwm rov qab tau cov nyiaj tau los sai txaus (koj tsuas yog yuav tsum xaiv tus neeg teb xov tooj uas koj yuav ua haujlwm thiab tau txais cov nyiaj txiav tawm). Lub ntsiab lus dag yog muab cov cuab yeej tso rau hauv ncav cuag cov neeg tuaj saib coob. Thiab txij li hnub no terminals zoo li nceb, lwm qhov nuance yog kev sib tw. Nws yog ib qho tsim nyog los xyuas kom meej tias cov neeg nyob ze koj tsis txhob siv lwm cov terminals (uas muaj tej zaum ntau heev), thiab qhov no yog vending technology. Nws yog dab tsi? Cov no yog txhua yam hu ua chips. Piv txwv li, teem ib tug tsawg kawg nkaus commission, los yog muab ib qho chaw yooj yim dua rau kev ua hauj lwm nrog lub tshuab tshaj cov neeg sib tw. Xav paub seb yuav ua li cas thiaj li tau txais kev mloog ntawm tus neeg hla dhau, thiab tseem ua rau nws rov ntxiv.

kas fes tshuab

Hauv kev lag luam kas fes, ib yam nkaus, qhov xwm txheej tsis yooj yim heev. Cov tshuab kas fes tau tshwm sim nyob rau hauv peb txoj kev tau ntev, thiab tom qab lawv cov tes hauj lwm loj ntawm cov tuam txhab ua haujlwm ntau txhiab khoom tau loj hlob. Koj nkag siab li casnws tsis muaj txiaj ntsig los tawm tsam lawv ntawm qhov teeb meem ntawm cov nqi yuav khoom - cov qauv zoo li no tuaj yeem tsim tus nqi qis dua thaum muab kev pabcuam siab. Thiab tus nqi ntawm lub tshuab kas fes yog siab dua rau tib lub sijhawm them nyiaj. Yog li ntawd, npaj siab ua hauj lwm thiab siv cov tswv yim tshiab los nyiam cov neeg siv khoom. Xaiv cov kas fes zoo rau kev muag khoom (Cov hom twg lawv yuav tsum yog, koj tsuas tuaj yeem paub tom qab qee qhov kev sim thiab kev sim).

khoom noj txom ncauj thiab lwm yam khoom

Ib tug tsawg nyob niche yog muag cov tuav thiab lwm yam khoom ntim. Txawm li cas los xij, dua, tus nqi ntawm cov khoom siv rau kev lag luam lawv yog qhov kev txiav txim siab ntau dua li ntawm cov tshuab kas fes thiab cov terminals. Thiab thaum pib ua lag luam, koj yuav tsum sib tw tsis yog nrog lwm tus neeg muag khoom, tab sis nrog cafes, canteens thiab buffet - nyob ntawm seb lub cuab yeej yuav raug teeb tsa thiab qhov twg nws yuav muag.

Koj tuaj yeem khwv tau nyiaj ntawm no, tab sis tsuas yog tom qab siv ntau qhov chaw rau tag nrho cov lag luam. Thiab nws tsis yooj yim los txiav txim siab seb yuav pauv dab tsi (tshwj tsis yog cov tuav). Piv txwv li, koj tuaj yeem pib muag cov tshuaj tiv thaiv kab mob hauv qhov chaw uas cov tub ntxhais hluas sib sau ua ke (cov chaw ua si, tuav thiab pub noj mov); los yog muab cov khau pov tseg rau ntawm thawj cov tsev kho mob. Txhua tus piv txwv no tau ua haujlwm ntev, tab sis yog tias koj lub nroog tsis muaj, koj tsuas yog yuav tsum sim nws!

Kev pabcuam

Cov kev pabcuam hauv kev lag luam xws li kev lag luam automated tsuas yog thaj chaw uas tsis muaj av (tshwj xeeb hauv Russia). Txhua yam koj nyob hauvso - qhov no yog lub tswv yim thiab cov khoom siv muag khoom sib xws. Thiab yog li koj tuaj yeem tuaj nrog thiab tsim ib qhov project rau ib lub cuab yeej ntawm txhua qhov kev taw qhia. Los ntawm qhov tshiab tshaj plaws, peb tuaj yeem nco qab, piv txwv li, cov khoom siv rau luam tawm cov duab ntawm Instagram: tus neeg siv nkag mus rau cov ntaub ntawv tus account, pom cov duab xav tau thiab luam tawm.

Tom qab, muaj ntau txhiab lub tsheb zoo li no ntawm txoj kev, thaum nyob hauv Russia tsuas yog thawj kauj ruam tsis txaus ntseeg hauv cov kev taw qhia no tau pom. Nws yog ib qho nyuaj hais tias lawv puas yuav txhim kho txaus rau "kev hloov pauv ntawm lub tshuab muag khoom" kom muaj nyob hauv peb lub tebchaws. Tus thawj installation (vending tshuab) yog kaum tawm txhiab rubles rau ntau lawm thiab, tejzaum nws, pua pua rau cov creation ntawm ib tug qauv thiab kev loj hlob ntawm tag nrho cov hom ntawm drawings. Tsis yog txhua tus tau npaj los faib cov nyiaj no rau kev lag luam sim.

Kev xam nyiaj txiag

Peb tau tham txog qhov feem ntau, cov ntsiab lus yooj yim thiab pawg uas tau siv hauv kev muag khoom. Tam sim no cia peb saib me ntsis txog qhov koj yuav tsum xam koj cov nyiaj tau los hauv kev lag luam no. Rau qhov no, koj yuav tsum sau daim phiaj xwm kev lag luam tsom rau kev muag khoom.

Nws yuav tsum suav nrog: kwv yees qhov muag ntim (ib hnub), tus naj npawb ntawm cov neeg ua haujlwm rau lub cuab yeej ntawm lub hnub, tus nqi ntawm cov khoom siv raw thiab kev saib xyuas cov tshuab, tus nqi xauj tsev, tus nqi kawg ntawm cov khoom tiav. Ntxiv tag nrho cov ntsuas no, koj tau txais cov phiaj xwm muag rau lwm zaus. Ua raws li nws, koj yuav muaj sijhawm los thim koj cov kev nqis peev rau ib lub sijhawm (uas yog ib txwm ua raws li kev cai qhia hauv cov phiaj xwm kev lag luam).

Piv txwv li, peb muaj lub tshuab kas fes muaj nqis 120 txhiab rubles. Peb muab tso rau hauv qhov chaw ua lag luamqhov twg tus nqi ntawm tus nqi xauj tsev yog lwm 500 rubles. Tsis tas li ntawd, peb noj khob, kas fes, qab zib thiab nplawm sticks - cia tag nrho cov nqi no nyob rau theem ntawm 4-5 rubles ib khob; peb npaj yuav muag ntawm 20. Kev tu lub tsheb yuav yog, hais tias, 400 rubles ib hlis. Peb ntseeg hais tias: nrog 25 hnub ua hauj lwm thiab 30 muag ib hnub twg, peb yuav muaj peev xwm khwv tau txog 15 txhiab rubles (tag nrho cov nyiaj tau los). Ntawm cov no, kwv yees li 3,750 rubles yuav raug siv rau cov khoom siv raw, 500 ntawm kev xauj tsev thiab 400 ntawm kev saib xyuas (10,350 rubles yuav nyob twj ywm). Tshem tawm lwm 2 txhiab se, peb yuav muaj txog 12 xyoo them rov qab rau ib lub tshuab. Peb nce kev muag khoom, ua tiav qhov txo tus nqi yuav khoom - thiab qhov ntsuas tau hloov pauv ntau.

Prospects

Lub khw muag khoom puas muaj lub neej yav tom ntej? Undoubtedly. Ntxiv mus, qhov cuam tshuam ntau dua qhov teeb meem ntawm automation, txheej txheem simplification, attraction ntawm tsawg zog-intensive kev pab yuav ua. Nrog rau tag nrho cov no hauv siab, kev lag luam hauv cheeb tsam no dhau los ua lub sijhawm rau txhua tus los qhia lawv lub peev xwm los tshuaj xyuas thiab kwv yees thiab, yog li, pib qhia lawv lub peev xwm ua lag luam. Thiab leej twg paub, tej zaum koj lub vending tshuab ua tiav yog nyob ib ncig ntawm lub ces kaum!