2024 Tus sau: Howard Calhoun | [email protected]. Kawg hloov kho: 2023-12-17 10:28
Ua ntej kev hloov pauv ntawm peb txoj kev lag luam mus rau kev lag luam kev sib raug zoo, cov khw muag khoom muag tsis muaj teeb meem txiav txim siab qhov zoo tshaj plaws assortment. Muaj ib txoj hauj lwm - sau cov txee nrog tsawg kawg ib yam dab tsi. Yog li ntawd, kev nkag siab thiab kev siv lub sij hawm "assortment matrix" tuaj ntau tom qab - los ntawm kev poob, pov tseg cov khoom siv tas sij hawm, dhau ntawm cov khoom lag luam nrog cov khoom qeeb. Cov uas muaj sia nyob thiab tsim kho yog cov uas paub txog lub sijhawm uas tsis muaj kev tshuaj xyuas tas li ntawm kev ua ub no thiab kev siv computer ntawm cov txheej txheem kev lag luam, koj yuav tsis nyob ntev ntawm kev ua lag luam.
Yog tias peb tsis suav nrog qhov nyuaj ntawm cov ntsiab lus txawv teb chaws, cov khoom lag luam matrix ntawm lub khw yog cov npe ntawm cov khoom, qhov muaj nyob ntawm cov txee thiab qhov tsawg kawg nkaus irreducible nyob rau hauv lub warehouse yog yuav tsum tau. Ua ntej muab tso ua ke, lub tswv yim ntawm lub khw, nws cov neeg siv khoom, hnub nyoog, qib nyiaj tau los yog txiav txim siab. Yog tias nws tau txiav txim siab los tso lub khw muag khoom raws li tus nqi txo qis, ces nws yuav tsis tshwm sim rau leej twg kom suav nrog cov neeg tseem ceeb whiskey hauv nws cov matrix, ib yam li pheej yig stamped.rims rau log.
Nws yog suav los ntawm pawg khoom. Txhua SKU (khoom noj khoom haus) suav nrog hauv matrix raws li kev tshuaj xyuas. Lub sijhawm hloov pauv nruab nrab ntawm ib chav tsev, lub hom phiaj ntu ntawm cov neeg siv khoom uas nyiam txoj haujlwm no, muaj peev xwm analogues, cov neeg muab khoom txiav txim siab.
Nws feem ntau tshwm sim tias cov neeg muab khoom sib tw muab cov khoom qub. Rau ib tus neeg muag khoom, qhov xwm txheej no tau txais txiaj ntsig: kev yuav khoom yog tsim los ntawm tus neeg muag khoom uas muab tus nqi qis tshaj plaws thiab cov lus pom zoo ntawm kev xa khoom thiab kev them nyiaj. Qhov no txhawb kom tus neeg muag khoom thib ob muab cov ntsiab lus zoo dua.
Qhov nyiaj tshuav ntawm assortment yog dab tsi?
Lub luag haujlwm ntawm tus thawj tswj hwm lossis lwm tus neeg ua haujlwm nrog cov neeg xa khoom yog los saib xyuas cov khoom muag tas li. Ntxiv nrog rau lwm cov txiaj ntsig, assortment matrix tso cai rau koj kom tsis txhob muaj kev tsim txom los ntawm cov neeg muag khoom. Nws tshwm sim tias tus neeg muag khoom tsis raug cai, siv tus kheej nyiam ntawm tus neeg saib xyuas kev yuav khoom, muag cov khoom lag luam qeeb lossis cov khoom lag luam nrov rau lub khw muag khoom, tab sis nyob rau hauv tus nqi ntau tshaj qhov xav tau ntawm lub khw.
Yog tias muaj kev pom zoo assortment matrix, xaj ib yam khoom uas tsis nyob hauv nws (lossis pom tseeb ntau dua li qhov tsawg kawg nkaus Tshuag) yog qhov ua txhaum cai uas tsis yog tus thawj coj lossis tus muag khoom yuav ua.
Hnub no, txhawm rau nyob hauv kev ua lag luam, cov khw muag khoom lag luam raug yuam kom teb sai sai rau txhua qhov kev hloov pauv, yog li cov khoom sib txawv yogtsis yog dogma. Txhua tus neeg ua haujlwm ntawm lub tuam txhab yuav tsum paub nws. Txhawm rau ua qhov no, kev tshuaj xyuas ib ntus ntawm lub khw muag khoom thiab tsim cov assortment matrix yog ua, thiab cov txheej txheem no tsis tu ncua thiab tsis cuam tshuam.
Yog tias qee qhov SKU tsis tau muag lawm (tus nqi tau nce, qhov zoo tau txo qis, qhov kev nyiam ntawm pawg tseem ceeb ntawm cov neeg yuav khoom tau hloov pauv), nws tau hloov tam sim los ntawm cov analogue nrov dua. Qhov chaw sab nraud raug saib xyuas (qhov tshwm sim ntawm cov neeg sib tw, kev tsim vaj tsev nyob hauv lub vojvoog ntawm qhov cuam tshuam ntawm qhov taw tes, kev hloov pauv hauv kev lag luam ib puag ncig ntawm lub nroog), thiab kev hloov kho matrix yog ua raws li nws cov txiaj ntsig.
Pom zoo:
Qhov tseem ceeb thiab lub tswv yim ntawm lub koom haum. Daim ntawv ntawm kev ua tswv cuab ntawm lub koom haum. Lub koom haum lub neej voj voog
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